Dive Brief:
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A Microsoft recruiter's email to potential interns has become an internet sensation -- for the wrong reasons.
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The email to "bae intern" promises "hella noms" and "lots of dranks" at a recruitment event.
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"For any corporate recruiter thinking about adding more millennial-friendly phrases to your vocabulary, please let Microsoft offer yet another example of what not to do," a Fortune article states.
Dive Insight:
OK, let's harvest this low-hanging fruit: An utterly mockable email from Microsoft, seeking to recruit interns via poor use of slang that's past its expiration date, is (let's say it together, cringingly, painfully) so not on fleek. And the internet noticed. A lot.
"The tech giant learned the hard way this week that attempts at hip-speak don’t always go over well with the youth, especially when those attempts are lacking in subtlety and come from a giant corporation," Fortune wrote. From BuzzFeed: "People are losing it after a Microsoft recruiter sent 'bae interns' this email to promote a party."
People really lost it on Twitter:
Disappointed at Microsoft offer to help interns get lit. Scientific evidence suggests preference for getting turnt. pic.twitter.com/csrLd1UKaA
— Bryan O'Sullivan (@bos31337) July 6, 2016
Next year in Microsoft's HR training:
— SecuriTay (@SwiftOnSecurity) July 6, 2016
"Don't call interns your bae"
I may be old, but I still want some hella noms. #Microsoft https://t.co/OygeNwczCS via @iD4RO @buzzfeednews
— janewells (@janewells) July 7, 2016
Microsoft has confirmed to several news organizations that the email is for real. It's apologized for (among other sad choices) encouraging potential interns to "get lit" on a Monday night.
