Dive Brief:
- Box and Salesforce are partnering to help their joint customers work more efficiently.
- Using a new connector, users will be able to bring documents from their cloud storage and content management solution into Salesforce.
- The collaboration is designed to help make sure employees or salespeople are always up to date with the content they need.
Dive Insight:
Box CEO Aaron Levie said companies that store key documents in Box and “power a customer-facing web portal using Salesforce” is a sign of the future in the enterprise software space. He sees an opportunity for different cloud service providers to link their systems together rather than keep business data in different silos.
"… I’m pretty confident that if you roll out two to three years from now, you’re going to be able to have these native, instant integrations between any of [the] best of breed platforms that you’re using," Levie said.
With the new tool, sharing permissions will be managed by Box, so users will have to make sure that the people who they're sharing files with through Salesforce are authorized to view them in Box.
Box also launched a set of tools that let Salesforce developers use its storage system as the file storage back end for their applications. The Box SDK for Salesforce will let developers “either access users' existing Box files, or build an application using the Box Platform to use the content management company's content management capabilities to power an application without requiring that users have their own Box subscription.”