Dive Brief:
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According to unofficial figures from WinBeta, Windows 10 is now running on at least 50 million devices worldwide.
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The “free upgrade” approach Microsoft is taking has helped boost Windows 10 downloads, PC World predicted.
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Experts say they expect to see Windows 10’s installed base continue to grow rapidly in coming weeks.
Dive Insight:
If WinBeta's unofficial figures are correct, Windows 10 is off to a very good start. According to Microsoft, Windows 10 was on 14 million machines within just a day of its introduction. In comparison, it took Microsoft six months to sell 100 million Windows 8 licenses in 2013.