Dive Brief:
- Microsoft released its first big update to Windows for Business yesterday, and it contains several new features designed to appeal to enterprise users.
- With the update, IT professionals can now set up groups of devices within their organizations and stagger the rollout of updates to devices by group.
- IT managers can also get access to the Windows Store for Business, which lets organizations create an application directory inside Microsoft's app store for their employees.
Dive Insight:
Microsoft and other large IT companies have been working hard to attract more business users.
"With this free update we have reached the point in the platform’s maturity where we can confidently recommend Windows 10 deployment to whole organizations," said Terry Myerson, the head of Microsoft's Windows and Devices Group.
The availability of the Windows Store for Business will allow employees to browse the available applications and download those that have been approved for their use.
Overall, the new features are designed to entice business users to adopt Windows 10. Microsoft General Manager Jeremy Korst said there are already 12 million Windows 10 devices running across all kinds of businesses. The company’s goal is to get 1 billion devices running Windows 10, and large businesses are key to achieving that goal.
