Whenever a new wave of emerging tech hits, organizations must ride it out.

Generative AI’s potential for broad impact across society means companies should be proactive and shape policies around adoption before it happens organically — or before rivals gain a competitive advantage first.

Vendors, too, are honing their strategies with generative AI in mind, adding features and products to respond to customer demand. Amid the quickly developing field of providers, it’s up to CIOs to decide what works best within their existing tech ecosystem.

Here are five stories on how CIOs are responding to the rapid rise of generative AI.