Dive Brief:
- BlackBerry announced Friday plans to cut 200 jobs at its headquarters in Ontario and in Florida.
- The company has worked to expand its enterprise software business since the rise of smartphones caused the rapid decline of the more traditional mobile phone market.
- The company has not yet specified which divisions the job cuts will impact.
Dive Insight:
BlackBerry's phones were the business phone of choice until the popular iPhone came along, impeding on its market share. Since then, the company has mostly made headlines with reports of its continued struggle to remain profitable.
To try and help turn around the company, CEO John Chen has focused on software and licensing patents. The company booked $53 million in intellectual property licensing revenue in the third quarter of last year. In addition, its software revenue more than doubled to $162 million from 2014.
But the company still appears to be taking on water. Blackberry confirmed that Gary Klassen, one of its longest tenured employees, departed in the latest round of cuts. Last September, the company laid off roughly 200 staff.
In September, the company announced it was buying competitor Good Technology Corp. for $425 million.