An estimated 2.5 quintillion bytes of data are created each day, but it's only seen at the micro level. The scale of that amassed data is difficult to grasp because it seems so out of context.
But when viewed in parts, it is easy to understand why the digital world has seen explosive growth. Every snapped photo, published post or completed online form contributes to the burgeoning world of data.
The advent of cloud computing and increased storage capacity made bulk data collection possible, but now organizations are trying to figure out how to use it.
Companies are turning to Big Data and advanced analytics to drive insights across departments, looking at their troves of data to dictate future customer interactions or draw insights about a user base.
To highlight the rise and importance of Big Data, we've put together our top content on the issue, covering everything from Big Data trends to data-oriented roadblocks.
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Why companies are amassing information to drive insight
The payoff is in leveraging relationships from an array of data sets living across disparate systems. How did the enterprise get here? Read More >>
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5 trends driving Big Data in 2017
How companies are using data is changing, marking the advancement of tools and the executive buy-in for forecasting more parts of the business. Read More >>
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Medicaid, genomics and ATMs: 3 examples of Big Data in action
Institutions like the Smithsonian and the federal Medicaid program are tapping into data to create insight and better understand their work. Read More >>
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Big Data obstacles — and best practices to overcome them
Experts often highlight the benefits of companies employing Big Data. But to take full advantage of collected data, companies have some obstacles to avoid. Read More >>
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Big Data by the numbers
Here are 10 numbers that put into perspective just how promising, and potentially challenging, the market will become. Read More >>
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How Big Data is helping sports teams find the winning edge
Sports teams are leading the way when it comes to using Big Data to improve their game. What can enterprises learn from their success? Read More >>
